Donna Goodlet
UX & UI Designer

What I Do

My area's of design expertise

All Things Digital

App, mobile responsive UI and digital marketing design.

User Experience

Personas, user journeys, wire-framing, prototyping, user centred design and testing.

Identity and Brand

Creating brand identity, logos and corporate style guides.


A collection of my work


Qantas iOS & Android App

App and User Experience Design


Woolworths EDMs

Responsive Digital Design


Apple iBooks Text Books

App Design


Optus Loop

UI Design


BIG W User Flow Map

UX Design



UI + UX Design


BIG W User Personas

UX Design


Qantas Booking Website

User Experience


Landing Pages & Banners

Digital Design


An overview of my experience and qualifications

  • July 2016-Present


    Digital UI Designer at Optus.

  • AUG 2015-July 2106

    Woolworths Limited - BIG W, Senior Digital UI/UX Designer

    Senior Digital Designer at Woolworths Limited, BIG W Division. Responsible for website improvements and design updates. Creating landing pages and digital style guides, co-ordinating digital work-flow. BIG W App updates.

  • DEC 2014-Aug 2015

    Wellcom (within Woolworths Limited), Senior Digital Designer

    Designer for Woolworths Everyday Rewards loyalty program. Working closely with loyalty marketing team on EDM designs, landing pages and social media digital design, mobile optimisation and responsive email design.

  • SEP 2013-DEC 2014

    Qantas, UI/UX Designer

    UI/UX Designer in the Qantas. Digital team. Responsible for design of Qantas iOS and Android mobile apps, Qantas booking engine re-design, Qantas cars re-design, user testing and wire-framing. Working in agile teams.

  • Nov 2004-Aug 2013

    McGraw Hill Education, Senior User Experience Designer

    UX Designer on Apple iBooks text books apps. Lead UX Designer on digital education web and tablet apps. Responsible for wire-frames, user testing, low and high fidelity prototypes. Working in agile teams and mentoring junior designers.


  • Graduated 1998

    Enmore Design Centre

    Completed degree in Graphic Design at the Enmore Design Center in Sydney, N.S.W.


About me

Donna Goodlet

UX & UI Designer

Experienced Senior User Experience and Interface Designer. I have experience designing seamless experiences for responsive web, Android and iOS. I have worked in agile teams in corporate environments for Optus, Woolworths, Qantas and McGraw-Hill Education. I have an education in traditional Graphic Design as well as completing a UX Design course at General Assembly.

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